Luma Adds Character Swap, Scene Inserts

Luma is moving generative video closer to practical post-production, where controlled revisions matter more than one-off visual spectacle.

• –Recasting and object changes can preserve camera movement, lighting, and blocking across client variants.
• –The workflow could reduce reshoots for advertising, previs, and social campaigns.
• –Multi-element edits will likely stress identity consistency, occlusion handling, and temporal coherence.
• –This positions Luma against video-editing workflows built around masks, compositing, and manual cleanup.