OpenAI Launches Businesses in ChatGPT

OpenAI is turning ChatGPT from a discovery channel into a managed business marketplace, giving companies influence over both how they appear and how customers interact with them.

• –Business Hub brings AI visibility analytics closer to a Search Console for ChatGPT.
• –Product feeds with pricing and availability could make responses more accurate and commercially useful.
• –Business Agents create a new customer-support and product-discovery surface inside ChatGPT.
• –Privacy thresholds and separated agent conversations limit direct access to customer conversations.
• –The rollout pressures businesses to optimize structured data, product feeds, and agent behavior alongside traditional SEO.