ElevenLabs has introduced Flows Agent in ElevenCreative, a conversational assistant that automatically builds and iterates node-based, multi-modal creative workflows.

ElevenLabs has introduced the Flows Agent within its ElevenCreative platform, a tool that allows creators to build and modify complete creative workflows using natural language. The agent handles tasks such as selecting models, creating nodes, wiring connections, and running generations across over 50 image, video, voice, music, and sound effects models. With an active assist mode, users maintain cost control by approving expensive operations, while the system supports background processing so workflows can complete even after closing the tab. Users can iterate on their pipelines dynamically through conversation—such as swapping voices, backgrounds, or languages—without rebuilding the entire flow from scratch.